GRETSCH® HONORS SIX-TIME GRAMMY®-NOMINATED BAND BOYGENIUS
WITH DEBUT SIGNATURE BROADKASTER® JR. GUITAR
Showcasing Premium Features Including Electromatic® Filter’Tron™ Pickups, Vintage-Style
Trapeze Tailpiece, and Custom boygenius Fingerboard Inlays
HOLLYWOOD, Calif. (January 31, 2024) — Today marks the unveiling of the latest addition to Gretsch®’s
storied catalog, the Gretsch Limited Edition boygenius Broadkaster® Jr. – a signature instrument paying
homage to rock’s holy trinity: Julien Baker, Phoebe Bridgers, and Lucy Dacus. This highly customized
Broadkaster model is a testament to Gretsch’s commitment to fine craftsmanship and excellence,
providing musicians with an instrument whose versatility, dynamic range and sheer playability makes for
the ideal tool to help navigate any sonic endeavor.
“I wish this had been my first guitar,” said boygenius.
Elevating Gretsch’s stellar roster, which includes legends like The Beatles’ George Harrison, Chet Adkins,
The Cults’ Billy Duffy and Stephen Stills, the six-time GRAMMY-NOMINATED boygenius embark on their
inaugural collaboration with the legendary guitar brand.
When booked for a triple-bill tour in late 2018, the three solo artists decided to record a joint 7″ single to
sell on the merch table. The 7” became 2018’s self-titled six-song EP. After the EP’s breakout success it
became clear that Baker, Bridgers and Dacus had created something far more potent than they had
anticipated. Praised for their haunting lyrics, soaring harmonies, and the seamless alchemy between
each member’s unique musical sensibilities, boygenius have pioneered a singular approach to crafting
emotionally driven songs which has carved them a vital space amongst the pantheon of modern-day
music. Following the success of their most recent album the record, boygenius have received six 2024
GRAMMY Awards nominations including both Album of the Year and Record of the Year. On the heels of
the record’s success, boygenius released the rest, which includes four new songs.
The Gretsch Limited Edition boygenius Broadkaster® Jr. sets itself apart with broad tonal versatility,
stunning aesthetics, and indie flair for days. With Vintage-style Gretsch Bezels and Pickguard, along with Electromatic® Filter’Tron™ Pickups this signature instrument provides classic design with modern
flourish—all at an accessible price point. When conceptualizing this instrument, boygenius wanted to put
an emphasis on accessibility. The trio go out of their way to put the fans at the center of their universe
and this signature Broadkaster is no exception. This guitar is specially designed for beginners and
seasoned pros alike ensuring that players of all backgrounds have the opportunity to harness boygenius’
unique sonic palette to help navigate their own musical journey. The band’s signature Broadkaster® Jr.
model includes Electromatic® Filter’Tron™ pickups, vintage-style Trapeze Tailpiece, custom boygenius
Fingerboard Inlays, Nickel Head Badge with boygenius signatures, and of course, a boygenius logo on the
back of the headstock.
“At Gretsch, our unwavering commitment is to empower musicians at every level, fostering the
expression of their unique voices across genres and among players of all backgrounds. Collaborating with
boygenius on designing this guitar was a cool experience, working closely to ensure the specs matched
their unique sound,” said Jason Barnes, VP Product at Gretsch. “Our collaboration with them transcends
mere music; it’s about kindling inspiration in countless fans, reaching new audiences, and embracing
diverse genres. This collaboration stands as a testament to our brand’s voice, resonating with the shared
passion for artistic expression and the belief that music has the power to inspire and elevate individuals
on their creative paths.”
Long before this official launch, Fender Musical Instruments Corporation (FMIC) has championed each
member of “the boys” in different ways, a testament to the brand’s commitment to amplifying the voice
of the artist. In 2019, Bridgers was selected as a member of the inaugural Fender Next class, an artist
development program designed to elevate rising musicians who are pushing guitar forward in music and
culture. Meanwhile, Bridgers enjoys using her Gretsch G9520E Gin Rickey, Baker regularly uses her
Fender® Telecaster® and American Acoustasonic® Stratocaster® guitars while Dacus prefers her G6128T
Players Edition Jet™ FT with Bigsby® guitar and Fender Telecaster, a testament to the enduring
partnership between these musicians and FMIC’s portfolio of brands. In 2021, Baker was featured in a
Re-Creation episode, where Tennessee-based singer-songwriter performed the powerful single
“Something” off her acclaimed 2015 album ‘Sprained Ankle’ on the American Acoustasonic Stratocaster.
In 2022, Dacus was also featured in an episode of Fender’s Re-Creation Remixed series: Re-Creation
Remixed, performing “Summer in the City” by Regina Spektor and her original song “Partner in Crime”
on the Acoustasonic Player Telecaster. This commitment to fostering musical excellence exemplifies
FMIC’s unwavering dedication to supporting and elevating the next generation of musical luminaries.
Gretsch is proud to introduce the Limited Edition boygenius Broadkaster Jr. Longtime fans of the Gretsch
brand, boygenius is the six-time GRAMMY-nominated supergroup of Julien Baker, Phoebe Bridgers, and
Lucy Dacus. To celebrate the band’s rapid rise to the top of the music world, Gretsch is honored to offer
the band’s first ever signature instrument.
Fans worldwide can purchase the Gretsch Limited Edition boygenius Broadkaster® Jr. through the band’s
merch store at https://boygenius.store/. To learn more and view product descriptions, click here.
Product photos and images of the Gretsch Limited Edition boygenius Broadkaster® Jr. can be found here.

 

For technical specs, additional information on new Gretsch products and to find a retail partner near
you, visit www.gretschguitars.com. Join the conversation on social media by following @OfficialGretsch
on Instagram and @GretschGuitars on YouTube.
# # #
Gretsch Limited Edition boygenius Broadkaster® Jr. ($699.99 USD) Gretsch is proud to introduce the
Limited Edition boygenius Broadkaster Jr. Longtime fans of the Gretsch brand, boygenius is the six-time
GRAMMY nominated band of Julien Baker, Phoebe Bridgers, and Lucy Dacus. To celebrate the band’s
rapid rise to the top of the music world, we are honored to offer the band’s first-ever signature
instrument. Built on the ultra-comfortable Broadkaster Jr. platform, the boygenius Broadkaster Jr. is
adorned with ornate details including the custom tooth and three of cups fingerboard inlays based on
the band’s iconography and a nickel head badge donning all three of “the boys” signatures.
Electromatic® Filter’Tron Pickups pair with a Chambered Center Block Maple body to produce a clear,
punchy, well-balanced tone. A vintage-style Trapeze Tailpiece and binding around the body, neck, and
f-holes complete the striking yet refined look of this limited-edition offering.
ABOUT GRETSCH:
Since 1883, Gretsch® guitars have been the guitar of choice for musical revolutionaries due to the rich,
full sound, smooth playability, and boldly classic visual style it offers. From modern versions of legendary
Gretsch® instruments to artist tribute models, Grestch’s emphasis on hand-craftsmanship and
commitment to quality has pioneered new designs and manufacturing techniques, winning
endorsements from some of the music industry’s most respected artists and creating what is known
among performers as “The Great Gretsch Sound!TM” Throughout the 20th century, Gretsch® guitars were
seen and heard on the biggest stages in rock ‘n’ roll and played by some of the most iconic guitarists in
music history, from Chet Akins and George Harrison to Bo Diddley and Malcolm Young. Today Gretsch is a
licensed brand under Fender Musical Instruments Corporation (FMIC) and together, they’ve expanded
the Gretsch footprint across musical genres, sprawling demographics and diverse geography while
maintaining its unique sound, distinctive style and authentic legacy. For more information, visit
www.gretschguitars.com. Join the conversation on social media by following @OfficialGretsch on
Instagram and @GretschGuitars on YouTube.
uments Corp.
CStejskal@Fender.com

 

 

 

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